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Experience real world resolution with the Samsung Smart HU8550 UHD TV. The U8550 includes exclusive technology that delivers incredibly lifelike 4K UHD picture quality. Watch any movie, sport, disc or streaming app at 4 times the resolution of full HD with UHD Upscaling.

See a picture that's more lifelike than ever with Samsung Smart UHD. Samsung Ultra High Definition TV displays your movies, sports and shows at 4x the resolution of Full HD and upscales your existing entertainment with incredible detail. Samsung UHD is also 4K UHD Standard Future Ready, so you'll never get left behind as new 4K standards and smart technology arrive.

UHD Upscaling delivers the complete UHD picture experience with a proprietary process including signal analysis, noise reduction, UHD upscaling and detail enhancement to seamlessly upconvert SD, HD or full HD content to UHD-level picture quality.

UHD Dimming precisely scans an incredible amount of zones across the entire image and adjusts brightness to deliver deeper darks and brighter whites. It virtually eliminates the "halo" effect and image distortion, so you'll enjoy a crystal clear picture.

Experience sharper contrast with Precision Black Local Dimming. It dims LEDs behind the darkest area of the picture for greater contrast and darker blacks, while the brighter elements remain as bright as they should be. Sit back and enjoy the picture.

With Wide Color Enhancer Plus, you'll witness a wider spectrum of colors on your screen, just like the director intended. You'll enjoy enriched colors while watching your favorite movies and shows, even older, non-HD content.

View every detail of action packed movies and sports with Clear Motion Rate 1200, the ultimate level of motion clarity. The Samsung CMR uses the frame refresh rate, image processor speed and backlight technology to measure fast action.

Explore movies, shows, apps and social media on the intuitive and intelligent Samsung Smart TVs. Browse a new world of TV entertainment quickly and simply with a powerful processor and helpful tools like S Recommendation.

Enjoy everything you love in one place. The Smart Hub organizes your entertainment into 5 panels. Effortlessly navigate through live TV, movies, streaming content, social networks, apps plus games and more.

Receive personalized TV and movie recommendations based on your own preferences and what's popular and trending. Just ask your TV things like "what action movies are on" or open the Smart Hub to browse suggestions.

Easily control your TV with Voice Interaction. Voice command lets you talk to the TV to search what's on or to perform basic commands such as "last channel," "record" or "turn off." You can also add an accessory camera, which recognizes your hand motions to browse the Smart Hub, play games and more.

With the One Connect Box, enjoy future UHD and Smart TV advancements without having to buy a new TV by simply upgrading or adding a new One Connect Box.** Each future upgrade requires purchase of a new One Connect Box. ** Future proof pertains to 4K UHD standards only; does not apply to TV panel technology or other future high resolution standards. One Connect Box sold separately.

As technology advances, Samsung's Evolutionary TVs allow you to update your TV with the latest Smart TV, software and features so you can keep your TV current.

The Smart Remote Control gives you ultimate control of your Smart TV. Select TV functions by talking into the built-in microphone. You can also use the touchpad to navigate quickly, or use the remote like a mouse and simply point and click.

Transform your TV into four screens that can access live TV, video clips and the web all at once. Watch your favorite golf tournament on one screen and search the web for current standings on another. Then watch a video tutorial to master your swing while navigating your Smart TV panel on the fourth screen.

Enjoy a fluid browsing experience with Quad Core Processor. Seamlessly switch between apps, stream content and multi-task faster.

Turn your compatible mobile devices into a second TV with Smart View 2.0. Whatever is playing on your TV, Netflix, VOD or live TV can be streamed to your mobile device as a second viewing option. This lets you watch your favorite movies, shows and sports all around the house.

Enjoy your entertainment content from your compatible mobile device on your big screen. Screen Mirroring allows you to wirelessly access and share videos, photos and music from your PC, tablet, camera, mobile device to your Smart TV.

Tired of waiting for your HD TV to warm up- Your Samsung HD TV turns on 4 times faster with Instant On, so you can quickly begin browsing apps or watching your favorite movies, sports or shows.

Redefine the universal remote with Anynet from Samsung. Control up to twelve compatible devices and streamline your device management for a better user experience.

Watch videos, play music or view photos from a USB connection with ConnectShare Movie. You don't need a PC or special equipment-just plug your USB directly into your Samsung TV's USB Port and entertain family and friends.

Browse the web on your Smart TV to find the latest content. Enjoy everything from online shopping and social media browsing to entertainment news and the latest YouTube hits. Catch up on all the trending news and then go back to watching TV.

With Eco Sensor, your TV can intelligently adapt its picture according to the intensity of the light in the room. This technology measures the amount of existing light and automatically adjusts the brightness of the image on your TV plus saves energy.

Delivers immersive 5.1 surround sound from any DTS-encoded content and converts any two-channel audio content into a 5.1 DTS surround sound track for discrete surround sound playback. Experience surround sound with maximum bass response, dialog clarity and consistent volume levels from all your content, including Blu-ray movies, TV programming, streaming and games.

• Outstanding 4K UHD Picture Quality
• Upscale Everything You Watch to 4K UHD TV
• Keep Current with Samsung Evolutionary TV
• Discover New Content Quickly and Easily With Samsung Smart Hub